Sendai Tanabata Festival, one of the ‘three great festivals’ of Tohoku, was held from August 6th – 8th and attracted over 2.1 million visitors over three days! The wishes sent in by the winners of our Tanabata Campaign were also displayed among the decorations! Sendai Tanabata Festival will be held over the same three days next year, from August 6th to 8th. We look forward to seeing you there! #SendaiTanabataFestival #Tanabata #SendaiTanabata #JapaneseFestivals #JapaneseSummer #Events #Festivals

The annual #Sendai #Tanabata #Festival will be held from August 6th to 8th!! This event is the largest Tanabata Festival in Japan, with many Tanabata decorations set up around the shopping arcade that runs from in front of Sendai Station. The highlight of the festival is the gorgeous Tanabata decorations themselves, with streamers that can be as long as four meters! Rules for these decorations are as follows: 1) they must be made of Japanese paper, 2) they must be gorgeous, 3) a set of five stre