Top Marketers on Instagram: "This video shows a brilliant outdoor ad where the billboard doesn’t just show the insecticide -it proves it works. The surface is coated with a chemical that attracts and traps bugs. As insects stick to it, people can literally see the product in action.It’s marketing mixed with real science, turning a normal billboard into a live demo. . . . . . . . . . . . . . #creativeads #outdooradvertising #smartadvertising"