Jan 24, 2025 · FULFIL Nutrition has started the year on a high with a multi-format OOH campaign that champions motivation and healthy habits across Ireland. Planned by Carat and PML, with creative from FPP, the campaign brings together static and digital dynamic executions to connect with audiences in meaningful ...

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Dec 4, 2020 · It’s one of the most enduring Irish Christmas ads ever. Now, 17 years since it was first broadcast, David O’Sullivan talks to Mal Stevenson, the creative director behind the iconic Guinness Christmas ad from 2003 which once again graces our screens in 2020.

Oct 25, 2024 · This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website.

Jan 17, 2025 · Alphabet, Meta, and TikTok collectively command around 60% of Ireland’s total ad spend, highlighting their dominant influence in the shifting advertising landscape. However, as we step into 2025, the future of these tech giants appears increasingly uncertain. TikTok faces the looming threat of a U ...

Nov 8, 2024 · Four in five (81%) Irish adults have been to the cinema in the last 12 months, with over half of these cinemagoers (55%) saying they value the cinema above other leisure activities, according to new research commissioned by Pearl & Dean Ireland and conducted by …

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Oct 18, 2024 · L-R: John Gildea, Business Director, Owens DDB, Aoife O’Connor, Head of Digital Subscription Sales, The Irish Times, Sinéad Conroy, Marketing Brand Manager, The Irish Times and Amanda Corcoran, Senior Account Manager, PHD.

Nov 21, 2023 · During the countdown to December 26th, Rockshore will also be bringing the St. Stephen’s Day vibes to selected pubs in Ireland, where guests can expect sing-a-longs, leftover Christmas Dinner sandwiches, games and pints of Rockshore.

Jan 30, 2025 · The Irish advertising market is forecast to grow by 7.3% to €1.7bn in 2025, according to the annual Outlook report published by Core. This compares with a 7.7% growth in 2024 which saw advertisers invest around €1.59bn in the various media channels. According to Core’s forecasts, increases in ...