It's been a full four months since we got our last new Omega x Swatch MoonSwatch, the Mission to the Pink Moonphase.

We at Esquire – as well as fans on Reddit – are theorising that the 9 August drop will be inspired by the Sturgeon Moon, the ...

The MoonSwatch Mission to Earthphase – Moonshine Gold adds a new chapter to the MoonSwatch story. It offers a creative twist ...

Swatch is teasing another Snoopy MoonSwatch, which happens to coincide with new rumors regarding a new Omega Speedmaster ...

Swatch recently announced a new AI tool that allows its customers to design their own watches. Swatch’s AI-DADA technology or ...

AVI-8’s new limited-edition Snoopy Flying Ace watches blend serious aviation design with Peanuts nostalgia, making them the ...

AVI-8, the affordable pilot's watch brand, has unveiled a series of five Snoopy watches inspired by the character's Flying ...

Swatch is launching an AI-powered design tool that could let fans create their own custom watches – possibly even a personalised MoonSwatch ...

Since launching the MoonSwatch in 2022, Swatch has had no shortage of unique designs for the viral Omega collab. To date, the brand has released a total of 31 different MoonSwatches, and it shows no ...

Omega has unveiled a bold new addition to its popular Seamaster Diver 300M collection, this time showcasing the signature diving colour of orange. Long associated with enhanced underwater ...

So it was during one encounter with the head of a globally renowned bourbon brand, whose watch of choice was the Hamilton Khaki Mechanical – a quintessential but eminently affordable banger. Why ...