High school sports have faced some disruption by the rise of streaming video – as well as the ads that often follow.

Last week, after nearly six years of development and delays, Google officially retired its Privacy Sandbox. Which means it’s ...

WPP puts AI tools in the hands of brands; YouTube’s dynamic sponsored segments could redefine creator monetization; and ...

On Thursday, Comcast Advertising announced that the cable provider’s linear TV inventory will now be available on a ...

WPP puts AI tools in the hands of brands; YouTube's dynamic sponsored segments could redefine creator monetization; and ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

On Comcast Advertising announced that its linear TV inventory will now be available on a targetable, biddable basis.

Hightouch's new ID Express solution aims to simplify the process of converting email addresses and phone numbers into UID2s.

A new integration between Amazon and Clinch allows advertisers to access Amazon custom audiences via a third-party platform.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

Last year, the online transaction company PayPal hired Mark Grether, former CEO of Sizmek, who has also had stints as head of ...