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Marketers should replace performative gestures with values-driven support that prioritizes infrastructure over optics.
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...
The FTC announced Monday that it accepted a proposed consent order that would prevent potential anticompetitive coordination ...
Ad Age is marking Pride Month 2025 with a series of contributions from guest essayists. Today, Sandy Greenberg, founder and ...
As agencies and brands mingled at Cannes, it became clear that TV advertising has become more accessible, more measurable and ...
Bayer Consumer Health Chief Marketing Officer Samantha Avivi on what prompted the company's agency review and what she's ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...
Krispy Kreme and McDonald's announced that "after careful consideration" their parternship that began in 2024 will end as of July 2, 2025.
Four of the five campaigns had some element of social good to them, led by a remarkable effort to curb domestic violence.