On Thursday, Comcast Advertising announced that the cable provider’s linear TV inventory will now be available on a ...

IAPP Research and Insights Analyst Brandon LaLonde, offers an overview of privacy-enhancing technologies and covers their ...

Google has announced Privacy Sandbox, which removed tracking cookies in Chrome, is being discontinued in a major update.

Publishers, brands and agencies today are navigating a new landscape. With rising consumer expectations and evolving ...

In today’s Digest, we discuss Google abandoning Privacy Sandbox, Warner Bros. Discovery putting itself up for sale, and Apple ...

Google has ended its six-year attempt to redefine online advertising privacy standards. The decision, announced by Google Vice President Anthony Chavez, effectively closes the chapter on ...

Blockchain investigator ZachXBT has uncovered a privacy vulnerability in the Zashi wallet’s integration with cross-chain ...

Google launched the Privacy Sandbox initiative in August 2019 as a way for advertisers to gain information on users without ...

Google has decided to retire Privacy Sandbox, which was meant to eventually replace third-party cookies in Chrome, due to ...

Google’s shutdown of Privacy Sandbox ends cookie chaos for now but leaves the future of privacy-first advertising uncertain.

After years of trying to force the online advertising and browser markets to use its new system, Google has thrown in the ...

Google has confirmed that it has killed off its Privacy Sandbox initiative, which aimed to deliver a more private approach to advertising.