CIAA Commissioner Jacqie McWilliams Parker leads the charge for women’s sports, from basketball to flag football.

Hall was named the MVP of the U19 FIBA Women's World Cup held in the Czech Republic, where Team USA won gold once again. She ...

This week’s Spotlight on Sponsors features U.S giant Under Armour linking up with the Canberra Raiders for the next five ...

Division I commissioners are considering allowing sponsorship patches on player jerseys, which could generate millions ... or endorse a Key Competitor (Adidas, Reebok, Puma, Under Armour, New Balance, ...

Brian Mason, Wisconsin's director of NIL strategy, is optimistic about the Badgers' competitiveness with third-party NIL ...

The "30 Rocks" activation, launching Thursday, Oct. 16 through Tuesday, Oct. 21, will feature a custom LED basketball ...

Caitlin Clark has been a vocal critic of the WNBA's pay structure, but the Indiana Fever star has a lucrative deal with Nike that dwarfs the league's maximum salary ...

Bueckers, along with two current Huskies stars, helped design the rings commemorating the program's 12th title ...

Paige Bueckers and Azzi Fudd's popularity is proven by the numbers, ranking as the best selling women's basketball players on ...

Auburn basketball will usher in the Steven Pearl era with some sharp new Nike uniforms, and the Tigers showed them off at SEC Tipoff.

Paige Bueckers is back in Storrs like she never left, participating in a recent Huskies practice after receiving her ...

Dallas Cowboys star tight end Jake Ferguson is having a bounce-back season after struggling with injuries and failing to reach the endzone last season. Through the first month of the season, Ferguson ...