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Wang Ning, the founder and CEO of Pop Mart International Group, has become one of China’s top ten richest individuals, ...

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded ...

Today, Labubu has transcended its niche status as a collector's item in Asia, and gained a devoted global fan base. It is not ...

Chinese toy company Pop Mart’s stock exploded over 1,200% in the past year. That success is built off blind box collectibles like Labubu. Here’s how Pop Mart is harnessing the craze to create IP ...

Labubu’s global popularity highlights how brands today use a mix of artificial scarcity, influencer-driven social media ...