Assassin's Creed Shadows has already reached a new milestone, crossing 3 million players since it launched. Ubisoft's latest big game continues to see success early after launch, with the company sharing on Thursday via Instagram that Assassin's Creed Shadows has passed 3 million players already.

Assassin’s Creed Shadows has seen over 3 million players in the week since launch, Ubisoft has announced. But there's still no sales figure.

Much to Shadow's credit, reaching 3 million players in such a short span is no small feat. This proves that while the controversy surrounding the recent game might have cost Ubisoft some respect, in contrast, it helped pique an interest in players to check what all the fuss was about.