More than 80% of advertisers in India are already using at least one AI-driven Google Search Ads product, according to Roma ...

Under the terms of the partnership, the duo will explore ways to license and merchandise the animation production of Tom ...

The tech and marketing player will collaborate with Adobe to service its brand clients in South India from the new base.

Articles written by Yagini Jain ...

Our weekly roundup of the latest appointments and account wins news from HiveMinds, SoCheers, Schbang, and many more.

Ahead of her keynote at Campaign360, the former Amazon UX designer turned climate activist unpacks her journey from internal ...

As brands navigate the evolving influencer partnership landscape, Quantum Consumer Solutions' associate urges them to ...

The holding company is predicting net revenue growth of 8% this year.

The retailer flips its global strategy in India, launching online-first to tap into digital-savvy shoppers and decode evolving consumer preferences.

In a move to combat the escalating issue of toxic masculinity, Ochre Spirits launched its new campaign #PourOutTheToxic. It ...

AI can help design agencies simultaneously test multiple creative directions, saving time and boosting efficiency, says the chief technology officer at Social Donut.

The Sui blockchain-based content platform uses AI to offer users an engaging content consumption experience while helping ...