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Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity.

Butterflies' from the AI startup imagines the potential benefits of AI education through an Indigenous lens ...

The Walmart sibling is repositioning its retail media offering as a “retail experience network.” ...

Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the ...

See Primanti Bros.’ lawsuit against itself, Drumstick’s collab with WWE and Kenneth Cole’s mental health initiative with ...

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Adopt will become a part of Publicis Connected Media as part of the acquisition.

Marketing hiring shows a slight slowdown even as major brands such as OpenAI and Taco Bell recruit for top roles.

Jonas, Dude with Sign, Lil Cherry and Paul Olima star in a spot where creators trade online attention for something better.

Gary Vaynerchuk criticized the ad industry's approach to organic social content during his keynote Q&A session at Possible.

BuzzFeed will use Shopsense AI technology to add shoppable carousels to its articles.