Post later replaced it with Smurf Magic Berries (adding marshmallows), but both disappeared by the early ’90s. With the ...

Cereals are a popular breakfast food in the United States that most people (if not everyone) has had at least once, whether ...

Italy's Ferrero has continued its U.S. spending spree with its proposed acquisition of famous cereal maker WK Kellogg amid ...

What’s “Froot Loops” in Italian?The European confectionary company Ferrero has agreed to buy WK Kellogg Co., the manufacturer ...

This deal continues Ferrero's track record of acquiring and growing well-known brands to strengthen its North American ...

"GMA" looks into the reported megadeal that could see Kellogg's, the maker of your favorite all-American breakfast cereals, sold to an overseas owner.

A new study shows a decline in the nutrition of children’s cereal over the past decade, with noticeable increases in sodium ...