Apple has fallen far behind in the competitive market of AI-powered chatbots, but it may have a plan for an in-house option ...

Apple is ramping up its artificial intelligence ambitions with the hiring of engineers for a new "Answers, Knowledge, and ...

Apple also said on Thursday it plans to spend more on data centers, an area where it typically spends only a few billion ...

Apple has shipped its three billionth iPhone, Tim Cook has revealed during a call for the company's third quarter earnings.

Apple shook off a thicket of tariffs and a botched entry into artificial intelligence to accelerate its revenue growth during ...

Apple is keeping an eye on consumer behavior as search evolves thanks to artificial intelligence. Barron’s has previously ...

Apple Intelligence is a multimodal artificial intelligence system from Apple, the manufacturer of iPhones, iPads, and ...

Apple analysts are starting to wonder how much time the iPhone maker has to find an AI strategy before its core business ...

Long seen as the safest Big Tech bet, Apple is heading into Thursday's earnings with its business facing pressure from U.S.

On Thursday, Apple CEO Tim Cook said the Silicon Valley company could end up spending nearly $2 billion thanks to President ...

Apple CEO Tim Cook announced the company is prepared to boost spending on artificial intelligence, signaling a potential ...

Despite recent criticism about its product outlook, the company reported strong sales of iPhones, Macs and services.