Western brands should be thinking strategically, but that doesn’t mean rushing to open up a Xiaohongshu account. For Western brands that have not yet thought of or lack the resources to explore ...

WASHINGTON (AP) — As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu, also called RedNote – making it the top downloaded app ...

WASHINGTON (AP) — As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu, also called RedNote – making it the top downloaded app ...

Xiaohongshu’s sudden rise as the go-to alternative gives Asian brands a platform they may already be familiar with to reach a global audience, said Kristian Olsen, managing director, Type A Digital.

Xiaohongshu, a Chinese app gaining popularity and picking up thousands of new foreign users, can be effectively leveraged by brands if they prioritise quality user-generated content over volume.

transcript Hundreds of thousands of self-described TikTok refugees are flocking to Xiaohongshu, a Chinese social media app also known as RedNote. Americans users say they feel welcome, but ...

WASHINGTON — (AP) — As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu, also called RedNote – making it the top downloaded ...

TikTok Refugees Are Pouring to Xiaohongshu. Here's What You Need to Know About the RedNote App WASHINGTON (AP) — As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the ...