News

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...
The collaboration will combine Mattel's most well-known brands — including Barbie, Hot Wheels, American Girl and more — with OpenAI's generative AI capabilities to develop new types of ...
After Mattel and OpenAI announced a partnership that would result in an AI product marketed to kids, a consumer rights ...
Childcare experts called on Mattel to end a previously-announced collaboration with OpenAI that would implement the ...
Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toy-making and ever-expanding pipeline of IP repackaging. This partnership marks new territory for OpenAI, which has ...
The collaboration, announced yesterday (June 12), will integrate A.I. across Mattel’s play-focused content and offerings—an initiative likely to draw scrutiny from both parents and privacy ...
Mattel has partnered with OpenAI to develop AI-powered toys and games. With this move, the Barbie-maker is planning to address declining demand in the toy market.
Mattel has teamed up with OpenAI to develop AI-integrated toys, set to launch later this year. This initiative focuses on creating safe, age-appropriate play experiences while addressing economic ...
Proposals to install ChatGPT into a range of toys including Barbie dolls have sparked alarm from experts who branded it a ...
Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ChatGPT.
Mattel and OpenAI have announced a collaboration to integrate advanced AI into Mattel’s iconic toy brands The partnership aims to create innovative, AI-powered products and experiences for ...