Verve has released its In-app user privacy report 2025, a comprehensive study surveying 4,000 mobile users across the US and UK. The report examines ...

Experts told e4m that advertisers are leveraging mobility not just for visibility, but to match the speed, immediacy, and ...

In addition to the Asia Pacific (APAC) report, Pixalate released regional reports for Latin America (LATAM), North America, ...

Through Index's data vendor marketplace, curators can access third-party data sets without their own integrations.

The Securities and Exchange Commission is investigating mobile ad technology company AppLovin’s data collection practices, Bloomberg reported on Monday. The regulator is looking into whether AppLovin ...

SACRAMENTO, Calif. (AP) — U.S. Immigration and Customs Enforcement is spending millions of dollars on television advertising in select metro areas around the country, an Associated Press tally found, ...

Alphabet Inc.'s Google has spent the past week in Virginia federal court seeking to persuade a judge that selling off its advertising exchange is too risky, technologically difficult and would disrupt ...

Google is fighting the Justice Department’s demand to sell its AdX exchange, saying it would be risky and complex. A judge ruled earlier this year that the tech firm holds an illegal monopoly in its ...

Microsoft announced some significant changes for Xbox Game Pass today, headlined by a 50% price increase for Game Pass Ultimate, bringing it up to $30/month. But it may not be the last change for the ...

Alphabet Inc. ’s Google hired investment bank Lazard Inc. to evaluate the potential sale of its advertising exchange unit in 2020, according to court testimony on Wednesday. A federal judge declared ...