Playmobil is stepping into the ring with WWE to create a new line of action figures inspired by the sport’s Superstars.

In assigning its KPop Demon Hunters Netflix has basically divvied up the spoils to play to each company's strengths: Hasbro ...

Hasbro and Mattel chiefs say retailers have accelerated holiday orders significantly, after waiting to assess tariff impacts.

What Happened? Shares of toy manufacturing and entertainment company (NASDAQ:MAT) jumped 3% in the afternoon session after ...

Netflix is trying to take full advantage of the interest in the movie and a soundtrack. It's teaming with Hasbro and Mattel ...

Netflix engaged with toymakers 12-18 months ahead of the movie’s release, The Hollywood Reporter is told. None seemed all ...

Hasbro raised its full-year outlook and said sales are ramping up ahead of the holidays, after continued strength across its ...

Mattel’s third-quarter revenues slipped by 6 percent to $1.7 million, delivering a net profit of $278 million.

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.