Sales are surging for Pop Mart’s popular toy, which has gained fans thanks to its design and clever marketing.

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded ...

Labubu’s global popularity highlights how brands today use a mix of artificial scarcity, influencer-driven social media ...

Labubu doll has kept social media buzzing with its global fashion statement, especially among ladies, men, women, teens, and ...

Discover the mysterious and mischievous Labubu doll that has taken the internet by storm with its unique charm.

Chinese toymaker Pop Mart has temporarily suspended offline sales of its popular Labubu plush dolls and keyrings at all ...

The small "Labubu" furry dolls, featuring quirky monster characters, from Chinese toy retailer Pop Mart are drawing huge ...

Labubu was created by Kasing Lung, an artist born in Hong Kong. The doll hogged the spotlight after BLACKPINK’s Lisa was spotted carrying it.

As Chinese companies ponder how best to market their products internationally, the example set by Pop Mart - the Beijing-based brand behind the viral Labubu toy - has been praised by the country's ...

In China’s campaign to win over hearts and minds worldwide, its latest weapon is a fanged, bunny-eared, arguably quite ugly ...

Wang Ning, the founder and CEO of Pop Mart International Group, has become one of China’s top ten richest individuals, ...

"Blind box" toymaker Pop Mart, which has seen frenzied sales worldwide for products related to its ugly-cute Labubu character ...