TikTok users are unhappy after the app changed hands, sparking fears of censorship and more—here’s why TikTok might be in trouble.

TikTok’s new US business, led by a group of mainly American investors approved by President Donald Trump, is off to an inauspicious start.

Oracle is one of TikTok's new owners in the U.S., holding a 15 percent share in the joint venture, while its executive vice president Kenneth Glueck sits on the board of directors. It is also responsible for storing and securing U.S. TikTok users' data.

California Gov. Gavin Newsom launched an investigation into reports of TikTok suppressing anti-Trump content following complaints that videos critical of the president received zero views or dramatically low engagement.

A TikTok USDS spokesperson told Ars that US owners have not yet made any changes to the algorithm or content moderation policies. So far, the only changes have been to the US app’s terms of use and privacy policy, which impacted what location data is collected, how ads are targeted, and how AI interactions are monitored.

The timing of the app’s outage raised suspicions that the app folks once swiped and loved may be gone for good.

TikTok creators report major payout drops, lower RPMs, and engagement crashes after the U.S. sale. Here’s what’s happening.