New "Add to Story" campaign shifts attention from follower counts to participation, reflecting Gen Z's digital skepticism.

Shortly after the bullying incident, Ikea posted a photo of a plush monkey wrapping its arms around the comfort orangutan with the words: "We're ALL Punch's family now." ...

A total of 129 journalists and media workers were killed in the course of their work last year, the Committee to Protect Journalists says in its annual report, according to Reuters. The Committee ...

WPP and Adobe have created a new marketing solution that provides brands with access to agentic AI workflows and ...

Nexstar’s billion-dollar bid to acquire Tegna is still being reviewed by the Federal Communications Commission. The merger has been endorsed by the Trump administration (“GET THAT DEAL DONE,” Trump ...

Tesla has sued the California DMV, seeking to reverse a ruling that it “wrongfully and baselessly labels Tesla a false advertiser for marketing its industry-leading advanced driver-assistance systems ...

For Savannah Guthrie, her social-media pleas for her mother's release have been the most important broadcasts of her life.

Brian Wieser, media analyst of Madison and Wall, projects rising categories for total TV will be healthcare, financial services, pharma, travel, gambling/recreation and retail.

The Trade Desk, Inc. has launched what it calls the Ventura Ecosystem, a platform it says will deliver transparency and revenue efficiency in connected TV advertising (CTV), Yahoo reports.. Early ...

Customers like Fox Sports Digital and NBCU are early adopters, using the technology to reach younger audiences on their ...

WPP disclosed data on payments of more than $9 billion from clients, including Google, Coca-Cola, Ford and Unilever, the New ...

The UK’s Kantar Media, which was divested by its owners Bain Capital and WPP in 2025, has changed its name to Fifty5Blue., Research-Live reports. “Today we step forward as Fifty5Blue with ambition,” ...