Following roles at P&G, Xbox and Amazon Prime, Typeface CMO Jason Ing has learnt a lot about running marketing in brands at ...

In the final instalment of our State of Academia series, we ask if industry should get hands-on shaping marketing education.

Former Adidas marketer Carla Murphy will report into CEO Ije Nwokorie, who previously held the chief brand officer role, ...

McDonald’s has appointed a new CMO to head up marketing in the UK and Ireland, promoting internally to fill the role.

If NPD “hits all of the elements of a good marketing strategy”, why aren’t more marketers influencing innovation?

With many marketers reporting feeling overwhelmed and exhausted, it’s time for leaders to consider different means to support ...

TUI has appointed Sky’s marketing director Sunny Bhurji as group director, brand and content, to help undergo the ...

Lean forward, be brave and be relentless” is the advice from Currys, as the retailer launches its winning Channel 4 Diversity ...

Marketers discuss how honesty, trust and mutual alignment can build strong agency-client relationships in the latest episode ...

Champion of ethnically diverse marketing talent, not-for-profit People Like Us is inviting brands to join its mission to ...

In the midst of a “profound” transformation, the pet business is focusing on subscriptions and omnichannel to drive share of ...

While there are perceptions that AI drives impersonalised content, there is a willingness on consumers’ parts to receive this ...