Bloomreach's Loomi AI-powered marketing automation and e-commerce search are now available on AWS Marketplace.

Teneo.ai, a customer service automation provider, has expanded its Teneo 8 platform with AI Agents for the airline industry.

UserTesting, a provider of customer insights, has acquired User Interviews, providers of a participant recruitment platform for user research, market research, and artificial intelligence training.

Syspro, an enterprise resource planning (ERP) solutions provider, and SugarCRM, provider of a sales automation platform, are partnering to give manufacturers and distributors precision selling ...

Agentic shopping is changing consumer behavior, but brands can use helpful, personalized messaging to stay top-of-mind when AI does the browsing ...

StackAdapt's new self-serve capability enables compliant, scalable, and real-time campaign measurement at the individual healthcare provider level.

Optable's Lanner Agent is an agentic AI ad planning tool that automates RFP-to-audience activation for publishers.

Birdzi Journey enables retailers to deliver real-time, behavior-based offers. For new customers, lapsed shoppers, or those who have exhibited other changes in their shopping habits, Journey listens ...

TiVo, a subsidiary of Xperi, has added to its home screen user interface to help advertisers reach highly engaged consumers across the TV viewing experience. The new offerings from TiVo Ads help ...

Seamless access to high-quality, governed data and models is now available to power and train the next generation of marketing AI use cases.

PubMatic's AgenticOS provides a system-level layer that allows agents to plan, transact, and optimize programmatic advertising.

Instead of relying on user paths or platform-based credit, causal approaches use experiments and incrementality models to determine whether a specific action genuinely affected an outcome.