A new communication campaign to be unveiled soon, with support across TV, print, digital, outdoor and BTL platforms, ...

As a part of the collaboration, facilitated by MOMS and TIML, Fevicol has renamed the station to “Fevicol Marol Naka” ...

The event held discussions on latest trends, technologies, and strategies shaping marketing campaigns across industries ...

Through this partnership, a selection of films from Indie Rights’ catalog will be available on Cape May Studios’ upcoming ...

The outreach event, hosted by the Ministry of Information and Broadcasting, will take place at Sushma Swaraj Bhawan in New ...

Explaining the above with an example, Jain said, “Last year, we partnered with JioCinema to host short IPL clips on ShareChat ...

Conversely, brands with heavy ad investments struggled to achieve significant recall. Vimal (3,016 GRPs) recorded just 2.4% ...

Commissioned by ISF and conducted by IPSOS, the study states how regulations may deprive MSMEs of digital tools necessary for ...

Calling it “retail media 2.0,” Singh, Country Head, India at Criteo, claims to witness the adoption of brand building on ...

SRH’s strong presence in Andhra Pradesh and Telangana offers Lubi a powerful platform to connect with local culture and boost ...

Rediffusion’s Red Lab has released its much-anticipated annual pop culture report, “Vibes: The Ultimate Gen-Z Rundown 2024,” ...

The ad also features Arbaaz Khan, Jackie Shroff, and cricketers Rohit Sharma, Hardik Pandya, KL Rahul, Jasprit Bumrah, ...