Customer service and customer experience (often referred to as CX) are two important terms that business owners and brands need to understand in order to thrive in today's competitive marketplace.

Customer service is crucial to building brand loyalty, driving sales, and establishing your business reputation. Here's everything you need to know.

Customer service has to be more than putting out fires and checking boxes. You should help your customers reach their goals by putting forth actions that will support them.

Whatever the outcome of your customer service call, it's a good idea to leave a review. You can highlight poor customer service, and a negative review will often stir companies into further action.

Copilot in Dynamics 365 Customer Service helps employees deliver faster and more focused customer care.

Businesses are turning to AI chatbots to deal with customer service. The new tech saves them money, but it's leaving a lot of people frustrated.