Between the Trump administration’s tariffs and the continued decline of cable TV, the stakes were higher this upfronts season ...

Netflix users on social media have threatened to cancel their subscriptions to the streaming service over the latest ...

Key Takeaways Netflix plans to use AI starting in 2026 to blend ads seamlessly into shows, matching their tone and style for a less disruptive experience on the ...

Netflix’s new AI-powered ads are coming to your screen — and they’re smarter than ever. Here’s what to expect and how it ...

The streaming giant said the new ads will allow advertisers to 'marry' their products with the aesthetics of Netflix ...

Netflix has officially announced a new artificial intelligence for its advertisers at its Upfront event. In a newsroom post, ...

Ads still keep the lights on, obviously. As such, Netflix—the company who disrupted the whole business in the first place!—is ...

Netflix on Wednesday said it is changing the look of its TV homepage and is experimenting with an artificial ...

Users will be able to search for films and TV shows using Netflix’s first integration of generative artificial intelligence ...

Netflix is overhauling its TV homepage with a chatbot powered by generative AI as well as TikTok-style short-form reels.

Netflix has revealed details of its new TV experience.