Google has launched a new Website Optimizer Technology Partner (WOTEP) program to go along with its Website Optimizer Tool. The Website Optimizer is designed to help organizations increase traffic and ...

Yesterday, all Google Website Optimizer users should have received an important email from Google. The email talked about an exploit within Google Website Optimizer under certain conditions. I covered ...

Max Cyrek, CEO of Cyrek Digital, is an SEO expert, web designer, and digital marketing consultant with over 10 years of experience. Most businesses probably want their websites to be placed higher in ...

In a nutshell, without a CMS integration, you would need to insert snippets of JavaScript code provided by Google into your pages. If your CMS of choice integrates with Google Website Optimizer, there ...

Google Ads published new documentation on a tool called "Website Optimizer." Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Soroosh Khodami discusses why we aren't ready ...