The USA TODAY Shopping team selected their favorite commercials from the 2026 Super Bowl. Many of the favored commercials featured celebrity appearances and 90s nostalgia. The 2026 Super Bowl has come ...

Super Bowl commercials have often been called one of the best reasons to watch the big game live. Sometimes the actual game is a dud, and we have to rely on the amusing ads for any entertainment that ...

A championship night for Seattle is turning into a party in the Pacific Northwest and for Seahawks fans across the country. Show your support for the Super Bowl champs with new gear. Here is a quick ...

The Super Bowl LX ad blitz was a big budget highwire act—from Anthropic’s shot at OpenAI to Lady Gaga’s homage to Mr. Rogers and Dunkin’s nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder breaks ...

Mickey Mouse may have to execute some tricky plays in a quest for Super Bowl cheddar. After pressing advertisers to pony up $10 million for a 30-second spot as well as a $10 million “match” for other ...

Super Bowl commercials can spark as much conversation as the halftime show or the game itself — and this year, what people are talking about is the substantial number of ads there were trying to sell ...