If you click on links we provide, we may receive compensation. “Even on days when you’re wearing little to no makeup, you still look awake and refreshed” Nicol Natale is a shopping writer at PEOPLE ...

Molly Sims knows what women want. It’s not just because she asks—it’s also because she’s a perfect focus group member for her skincare brand, YSE Beauty, since she’s right in the target demo. “We ...

Welcome to Behind the Beauty, a recurring series spotlighting the power players driving the beauty world forward. In it, these leaders muse on every facet of their journey, from where they draw ...