Shop TODAY independently determines what we cover and recommend. When you buy through our links, we earn a commission. Learn more. If you've ever tried to lighten your hair at home — or caught sight ...

To pick the best purple shampoo, I started with the bottles that are in my and other PureWow editors' showers. From there, I determined the best features of each and any specific key ingredients that ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...

If, like me, you've dabbled in a blonde hair colour at some point or other, I'm sure you will know the continual struggle of preserving the high maintenance hue - after all, it's pretty common for ...

We’ve rounded up the best stylist tips to ensure you’re not sabotaging your perfect highlights. Here’s how not to ruin your hair color faster and what to do to preserve it instead, according to a ...

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Here are the 55 Hair Color Ideas to Transform Your Short Hair. Hair color ideas for short hair. Whether you’re looking to ...

Semi- and demi-permanent hair color options are another option to consider, as they "refresh your tone and add shine without long-term commitment," explains Loomis. Natural Instincts lasts up to 28 ...

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