TaylorMade Golf adjust production cycle on Qi4D drivers to evry two years as it adapts to the modern golfer and golf club innovation.

TaylorMade won’t release new drivers in 2027, signaling a major shift in how golf equipment companies approach innovation and consumers.

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. In a move that marks a ...

Designed to be playable from anywhere, the R7 mini driver is a legit option for golfers stuck between driver and 3-wood. Am I once again writing about a mini driver? Yes. Do I think mini drivers are ...

One of golf’s major OEMs is making a significant change to its business model, and it could have massive repercussions for the entire industry. TaylorMade announced Friday its Qi4D driver and ...

TaylorMade has been at the forefront of driver technology for almost 50 years. Over that time, it has become famous—or in some cases infamous—a generation ago for introducing multiple drivers at ...

The most interesting number in the last three years of TaylorMade driver testing isn't a carry yardage or a ball speed metric. It's a spin-volatility figure that fell from 430 rpm in 2024 to 216 rpm ...

In a monumental shift in its product release timeline, the equipment giant has announced an immediate move to a biennial ...