The McDonald’s Minecraft Meal brings collectible toys, spicy sauce, and digital rewards to a new kind of Happy Meal—one that speaks directly to adult fans of fast food rituals and Minecraft nostalgia.

McDonald’s Minecraft Movie Meal brings gaming culture to the Happy Meal box. Here’s how it taps into food nostalgia and multi-generational gaming. McDonald’s Happy Meals have always been more than ...

"A Minecraft Movie" dominated the box office over the weekend, becoming the biggest video game movie opening ever. The film's collaboration with McDonald's brings fans a new version of its Happy Meal, ...

McDonald's is getting in on the excitement of the upcoming “A Minecraft Movie,” with its special themed meals starting Tuesday, April 1. McDonald's has partnered with the video game and fans can ...