The Apprentice's Lord Alan Sugar stopped the taxi going back to the house for the first time in all the 18 series and hauled everyone on the losing team back into the boardroom for the double firing.

Lord Alan Sugar is set to revive his famous brand Amstrad with the launch of a new digital marketing company led by his grandson, 17 years after selling the business to Sky. The business mogul, who ...

LORD Alan Sugar has crowned this year’s winner of The Apprentice after a too-close-to-call finale. The business tycoon made his decision after putting the contestants through 12 gruelling weeks of ...

Lord Alan Sugar has said the digital marketing agency run by his grandson and named after his famous brand Amstrad is not “relying on past glory”, as it counts the latest winner of The Apprentice ...

Lord Sugar has revealed the BBC bars him from commenting on politics or the Government while appearing on The Apprentice, warning that any breach could cost him his job. The veteran businessman said ...

The BBC Children In Need appeal has returned to television, launching with a star-studded sketch of The Apprentice featuring Lord Alan Sugar. Child contestants replaced the usual hopefuls and were ...

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The Apprentice 2026 winner has been crowned after a nail-biting final. After twelve weeks of tough tasks and tense boardrooms, the BBC competition reached its dramatic conclusion tonight, with ...

British business mogul and "The Apprentice" host Lord Alan Sugar recently criticized remote working saying it's bad for morale and learning. Lord Sugar, who has been the star of the popular reality ...

The Apprentice's Lord Alan Sugar is recovering in Florida after undergoing an urgent procedure aimed to reduce the risk of a heart attack. According to a report in The Sun, Lord Sugar had a stent ...