Beyoncé and Levi’s are in cahoots. The “Levii’s Jeans” singer and the denim purveyors first teamed up for a 2024 ad, in which Beyoncé stripped down to her underwear in a re-make of a classic Levi’s ...
Beyoncé went from singing about her “LEVII’S JEANS” on COWBOY CARTER to a full-fledged REIIMAGINE campaign with the classic denim brand. Through the lens of Melina Matsoukas, the campaign reinterprets ...
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