Hot, young adults are blinging out their belly buttons again. Navel piercings are back in yet another revival of a 1990s and Y2K fashion trend. Margot Robbir wearing a custom Schiaparelli look that ...

“Me pouring oil in my belly button every night because I refuse to be bloated in 2025,” a TikTok user posted last month, in a clip with 4.3 million views. Yes, you read that right. The latest health ...

Rubbing castor oil in the belly button is not new, but it has gotten a lot of buzz on social media for its supposed benefits. Proponents of the practice, also known as navel pulling, claim that it can ...