Meta will begin removing monetization privileges and stop recommending content from accounts that repeatedly post unoriginal content, many times aided by AI.

Meta is going after creators who rip off other users' content as part of a broader effort to fix Facebook's feed.

In a bid to clean up its content ecosystem and reward originality, Meta has unveiled a set of new rules on Facebook aimed at curbing the spread of copied and low-effort content. These changes are designed to protect original creators from being overshadowed by plagiarised or recycled posts and to encourage more authentic,