The marketing campaign has been launched in conjunction with the Singapore premier of Parker’s movie Sex and The City, to be released in the country on 29 May. “From a local context, the need is to ...
The Coca-Cola Company has revealed a new ‘One Brand’ global marketing strategy that, for the first time, unites Coca-Cola, Coca-Cola Light/Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under the ...