Popping open a large umbrella helps prevent overheating and sunburn, but it doesn't quite have the same area of coverage compared to a pop-up canopy tent. Whether it's a weekend barbecue, a tailgate, ...

If you were looking over an SUV or truck trying to find the roof-top tent (RTT), the most logical place to look would be ... the roof. But California startup Rubicon Expedition Products wants people ...