"You don't look like you're from around here," a young Adolphus Busch is told as he arrives in America from Germany to pursue his dream of making beer. So begins Budweiser's new Super Bowl ad, ...

MILWAUKEE -- A fight between beer giants escalated Thursday after MillerCoors filed a lawsuit against Anheuser-Busch that accused its rival of trying to "frighten" consumers into switching to Bud ...

CLIO, Mich. (WEYI/WSMH) - Many are up in arms about Budweiser’s Super Bowl ad, which focuses on Adolphus Busch's migration story. In the ad, called “Born the Hard Way," Busch embarks on a journey from ...

NEW YORK -- Each year Super Bowl ads offer a snapshot of what's going on in the culture. But this year's Budweiser ad released Tuesday featuring an immigrant's travel to the U.S. became suddenly more ...

Years after being enveloped in controversy, Budweiser fans have applauded its new ad, released ahead of the 2026 Super Bowl. As the beer brand celebrates 150 years of brewing in the U.S., it marked ...

For the first time since 1983, when Anheuser-Busch used all of its ad time to introduce a beer called Bud Light, the beer giant isn't advertising its iconic Budweiser brand during the Super Bowl.

ST. LOUIS – As Americans reflect on the 24th anniversary of the 9/11 terror attacks, we look back at a powerful advertisement that resonated with viewers during a ...

Budweiser - Frogs Not since 1989's"Bud Bowl"did an Anheuser-Busch Super Bowl spot start so much. "Frogs" would spawn parodies, spin-offmerchandiseand multiple swamp-set Super Bowl appearances via ...

Despite taking some historical liberties, Bud's new ad about its founder gets some things right — like the hostility toward new immigrants and... "You don't look like you're from around here," a young ...