It's a branded product recognizable to most Americans, whether grabbed blearily from the cupboard on weekend mornings to produce a pancake breakfast or picked up in the supermarket to make quick ...

From the Betty Crocker Kitchen, "With a special twist for a surprise ending, our traditional sweet, creamy candied sweet potato recipe has a crunchy, whole-grain cereal and pecan topping for stand-out ...

Step back in time with this beloved Betty Crocker Old-Fashioned Macaroni Salad recipe from 1961. This vintage classic represents the golden age of American comfort food, when simple ingredients were ...

Chocolate Lover’s Dream Cake (Photo provided by General Mills) Betty Crocker celebrates 100 years of recipes in their new cookbook, “Betty Crocker Best 100”. With a look back through not only popular ...

This may come as something of a shock to some of you, but Betty Crocker is not a real person Let me rephrase that, there probably was somebody born with the name Betty Crocker but she wasn’t the one ...

Betty Crocker has narrowed down the recipes that garner high interest around the holiday season. The 101-year-old ready-made baking mix brand analyzed search traffic on BettyCrocker.com and found out ...

Have you signed up for the Betty Crocker Dinner Made Easy or Bisquick Newsletters yet? I get them about once a week, and they have some great recipes and coupons. Betty Crocker has a great offer right ...

A lot has happened since Betty Crocker published her Dinner for Two cookbook in 1958. All images from Betty Crocker's Dinner for Two Cookbook, General Mills, 1958 All images from Betty Crocker's ...

Betty Crocker is celebrating its 100th birthday by giving cooks and bakers the opportunity to have their recipes featured on a custom box. The #CallMeBettyCrocker recipe contest is open now through ...