This study evaluates the consumers’ views on various security measures in e-commerce platforms and determines their impact on the trusting beliefs of consumers, which may further lead to an intention ...

We know that people don't always do what they had intended to do. Yet, self-reported intentions continue to be used widely in academic and commercial research because they represent easy-to-collect ...

The rapid rise of social media has enabled real-time interaction among users, accelerating and complicating the ways emotions influence human behavior. Yet the specific mechanisms through which ...

Intention is a very powerful psychological attribute contributing toward any behavior change. Without an intent to change, ...