America's start-of-school season stretches nearly two months. Why it matters: Gone are the days of a shared "back-to-school" moment. U.S. schools reopen on schedules that stretch from mid-July to ...

Nearly two-thirds of consumers have already started shopping for the season, but affordability is a major concern, according to a new report. In response to price-sensitive consumers’ concerns, ...

Apple has started preparing for its annual Back to School promotion in the U.S. and Canada, according to backend Apple code seen by MacRumors. Apple holds a Back to School sale each June, providing ...

September is becoming a peak back-to-school shopping month as teacher requests, viral trends and earlier sales change when families buy supplies. New 2026 research shows families are starting earlier ...