CafeMedia is selling its entire publishing portfolio to RockYou, choosing to place its bets on AdThrive, the ad management firm it acquired two years ago. The AdThrive business is profitable but the ...

CafeMedia has acquired AdThrive, a lifestyle blogger and ad monetization network. The acquisition is expected to double CafeMedia’s audience reach. “The addition of AdThrive to the CafeMedia family ...

New York, NY (September 29, 2016) – CafeMedia today announced the acquisition of AdThrive, a leading lifestyle digital publishing and ad monetization network covering food, home, parenting, and DIY.

In a media environment that increasingly favors scale, CafeMedia bought AdThrive on Thursday in a deal that will triple the reach it can offer to advertisers. AdThrive was founded by a blogger’s ...

CafeMedia and AdThrive are now Raptive Why rebrand? We are ad management and so much more today, and this new unified brand best positions us for continued growth and more new opportunities for our ...