Add Yahoo as a preferred source to see more of our stories on Google. Move over, American Eagle: popular beauty company e.l.f. Cosmetics is the latest brand to come under fire for an ad campaign. The ...
This is the sixth in a 10-part series that examines Amazon's booming advertising business: The people driving it, the ripple effects on other companies, and what's next. Hero Cosmetics is no stranger ...
A new ad from e.l.f. Cosmetics goes to court to make the case against overpriced beauty products. But its premise leaves at least one key item off the docket: the budget cosmetics brand’s own recent ...
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In an interesting move that should finally bring the United States' fast-and-loose advertising rules and regulations into line with the UK and EU, the National Advertising Division (NAD) -- the ...
E.l.f. Cosmetics will collaborate with Amazon-owned video game livestreaming platform Twitch to allow viewers to seamlessly purchase E.l.f. products directly through Twitch streams. The ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff - 18 ...
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