Netflix has announced that it is partnering with toy companies Mattel and Hasbro in an “unprecedented” deal that will launch a wide range of products based on the franchise. Mattel and Hasbro will be named global co-master toy licensees, giving the companies free rein to develop any KPop Demon Hunters products starting in 2026.

EJAE, Audrey Nuna and Rei Ami — will make their first live public concert appearance in December at this year’s edition of KIIS-FM’s Jingle Ball. As announced Wednesday by KIIS-FM (102.7) owner iHeartRadio,

Explore KPop Demon Hunters-inspired Halloween costume ideas, from Jinu’s evil hanbok look to Rumi’s "Golden" performance outfit.

According to creator Maggie Kang, nothing following the live-action remake trend. “There's so many elements of the tone and the comedy that are so suited for animation," the Korean-Canadian co-writer and co-director told the BBC in a recent interview. "It's really hard to imagine these characters in a live-action world.”

"It’s definitely refreshing and exciting to see the ‘it’ costume of the year, for people of all backgrounds, being a female Asian character," one mom said.

When fictional pop stars sell more fan merch than Taylor Swift in her TLOAS era, you know they've got something "Golden" there. Shop these "KPop Demon Hunters" graphic tees and join the global phenome

Korean culture is everywhere; its success fueled as much by adults as by kids.

Everyone has theories about why Sony Pictures Animation's "KPop Demon Hunters" turned out to be such a massive phenomenon on Netflix, surpassing everything else to become the streamer's most-watched original movie.