Coca-Cola launches Simply Pop

Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi. Starting in late February, consumers on the West Coast and in the Southeast will be able to try Coke’s iteration of the trendy drink.
Coca-Cola Just Launched a Prebiotic Soda to Take on Olipop and Poppi
Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy” soda drinks.
How will Coca-Cola’s prebiotic drink launch shake up the gut health soda category?
Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next
Coca-Cola introduces contender in prebiotic drink trend as ‘gut-healthy’ sodas gain popularity
Coca-Cola is entering its own contender in the trendy prebiotic soda category to compete with the popular "gut-healthy" sodas Olipop and Poppi.
From Coca-Cola to local Canadian brewers, the prebiotic soda industry is booming. Here's why
Coca Cola is introducing a line of prebiotic sodas, marking the legacy company's first foray into the "functional" soft drink market led by upstarts Olipop and Poppi — and further tightening competition as more Canadian brands launch their versions of the fizzy drinks.
Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal fandom in their few short years of existence.
Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry, Pineapple Mango, Fruit Punch, Lime and Citrus Punch.
Coca-Cola (NYSE:KO) Rolls Out Simply Pop, a New Prebiotic Soda
Prebiotic soda. Apparently the concept is catching on. Where previously it was largely the province of small brands like Olipop and Poppi, it
Gutsy move: Coca-Cola launches prebiotic soda to compete with Olipop and Poppi
Coca-Cola is launching its own prebiotic soda brand called Simply Pop in order to compete with gut-healthy industry pioneers Olipop and Poppi.
Prebiotic soda brand Olipop valued at $1.85 billion in latest funding round
Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 million for the company.
Coca-Cola launches Simply Pop to target US demand for prebiotic soda
The Coca-Cola Company has introduced its first prebiotic soda line, launching the Simply Pop brand in the US. Simply Pop, ...
Coca-Cola launches Simply Pop: A new prebiotic soda to rival Olipop and Poppi
Coca-Cola has launched Simply Pop, a new prebiotic soda brand, to compete with rising challengers Olipop and Poppi. Set to ...
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That's a Lot of Beef For a Prebiotic Soda
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After Poppi Fumbled Its Super Bowl Marketing Move, Competitor Olipop Went on the Offensive
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