Google on Wednesday announced its new lineup of Pixel phones and other gear at an event hosted by Jimmy Fallon.

Instead, it went for buzz with paid celeb appearances, including event host Jimmy Fallon and others like Stephen Curry, podcaster Alex Cooper, the Jonas Brothers, and more. The result was a watered-down, cringey, and at times almost QVC-like sales event, which Reddit users immediately dubbed “unwatchable.”

The products were launched at the annual "Made by Google" event held in New York that diverged from its typical format to emphasize mainstream consumer appeal over technical details. Talk show host Jimmy Fallon,

Google's Pixel event featured a parade of celebrities, including Jimmy Fallon as host. The event showcased Google's investment in celebrity appearances to boost product launches. The tech giant also announced the hiring of NBA star Stephen Curry as its new ...

At Google's Made by Google event on Wednesday, the company introduced a new feature for the Pixel 10 phones called Camera Coach ... Then she made the event's host, Jimmy Fallon, get on a couch and "give [a] sexy model pose." She clicks the Camera Coach ...