As the summer shopping season kicks off, all eyes are on Gen Z—those born between 1997 and 2012 and whose purchasing power ...

Young consumers are actively seeking to invest in businesses that resonate with their desire for authenticity.

In a new report from cash advance app Vola Finance, 63 percent of Gen Z users already had delinquencies on their record.

Gen Z may have a reputation for being the weakest generation, but their trauma therapy habits indicate they are not too ...

The Oklahoma City Thunder and Indiana Pacers are among the youngest teams in NBA history, led by almost entirely Gen Z ...

As the warmest three months of the year approach, research has revealed that Gen Z would love to attend five festivals, enjoy ...

Most people would say Gen Z spends too much time online — including Gen Z. A new study has found that the majority of young ...

As Americans begin to embark on their summer vacations, a new travel trend has people seeking “quaint” destinations.

A study of 2,000 18-24 year-olds has revealed what the nation's youth really want to get up to during the summer months ...

John Proctor is the Villain” is about high schoolers studying “The Crucible” as the #MeToo movement arrives in their Georgia ...

Gen Z parents may be outright refusing to read to their kids. An article by The Guardian prompted serious conversation about ...

Nominated for seven Tony Awards, "John Proctor is the Villain" is among the Broadway shows telling Gen Z stories, for ...